Yamazaki Home

Branding
Content Strategy
Creative + Art Direction
UX/UI Design
Package Design

Inspired by “small-space living” in Japan, Yamazaki creates truly unique, ultramodern products that are mindfully designed to elevate homes and quality of life. I worked closely with their small, brooklyn-based marketing team to lead a brand refresh, that evokes feelings of welcome and warmth. In partnership, we created a new brand toolkit, equipped with lifestyle photography and fresh packaging to launch their first ecommerce site and digital touchpoints. The new experience led to increased brand awareness, user engagements, incremental revenue, and internal team efficiencies.